Dancing About Architecture

Joss Whedon’s New Master Plan

Did you love the musical episode of Buffy?  Do you love comic book heroes and supervillians?  Do you love everything that Joss Whedon has ever done? (or is that just me?)  If so, you are going to love the new webseries “Dr Horrible’s Sing A Long Blog“.

Staring Neil Patrick Harris, Nathan Fillion and Felicia Day, this all-singing, all-dancing musical spectacular is the story of a  low-rent super-villain, the hero who keeps beating him up, and the cute girl from the laundromat he’s too shy to talk to.  During the Writer’s Strike,  sick of sitting around doing nothing  and obviously bored by daytime TV, Joss Whedon called in quite a few favours and got working on this musical mini-series.  Whilst it was not completed before the strike ended, Joss didn’t just shelve the idea, he actually made Fox give him time off from working on his latest project, “The Dollhouse” so he could film it. The fact that they gave him the go ahead really proves how much clout Joss has in the industry and rightly so.  I have always stated that Joss Whedon is the god of TV writing.

According to Matt Roush from the Roush Dispatch, who has been lucky enough to see all three parts, Joss Whedon does not disappoint.  Matt describes it as “the funniest, freshest TV special of the summer, which happens to be available only on your computer starting in mid-July.”

To get you even more excited about it (if that is actually possible), here is the trailer:

Teaser from Dr. Horrible’s Sing-Along Blog on Vimeo.

Dr Horrible’s Sing-Along Blog is screening in three parts;

Part One goes live on 15th July

Part Two goes live on 17th July

Part Three goes live on 19th July

All three parts will stay online until 20th July after which point it will be downloadable as one 45 minute episode for subscription fee, most probably via iTunes.   There is also a DVD in the works that will contains a musical commentary.  Wheedon describes it as “commentary with an exclamation point’! A musical commentary that is a completely original musical, that is all commentary songs, and we’re writing that now.”

Also, not content with just producing a webseries, Whedon has tapped into the social networking world and given Dr Horrible its own Twitter account, Facebook and My Space pages and You Tube account.  Plus there is now a Captain Hammer comic.  Now that is what I call harnessing the power of social networking to market your product.

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